The Problem 


Stream Music from multiple platforms


Listeners can't stream their favorite songs across multiple platforms without stopping their music to switch applications.


Existing Alternatives


Streaming services such as Spotify and Apple Music offer music streaming for a wide range of songs.

Our Solutions


Combine Different Platforms


  • Stream from any account
  • New ways to generate recommendations
  • Discover wider range of music

Unique Value Proposition


Versatile Streaming

Our platform combines music streaming accounts from every popular service, providing listeners with a diverse and accessible collection of music to enjoy. Our recommendation generator also combines Spotify's playlists and Pandora's suggestions to formulate a unique set of songs recommended to each listener.


High-Level Concept

A platform that unites the strength of every music-streaming service.

Key Metrics

New User Acquisition  $0.24

Paid User Acquisition  $2.15

LTV $178

Monthly Growth 17%
Monthly Churn 8%

Channels


Online Advertising


  • Social Media
    • Instagram
    • Facebook
    • Reddit
  • Online Ads
  • Commercials with artists

Cost Structure (2022)


Launch costs, baseline costs, and growth


  • 60% launch costs (partnerships, salaries, product development)
  • 20% variable costs (product updates, maintenance, debugging, etc.)
  • 20% marketing costs (commercials, online ads, social media presence)

Revenue Streams


Ad revenue, subscriptions, and endorsements


  • Ad revenue from freemium users.
  • Subscription revenue from music listeners. 
  • Pro app used by many DJs in radio stations across the country. 

Unfair Advantage


Extensive Partnerships


  • Major streaming services
  • Strong negotiation team

Customer Segments


Music Industry


  • Casual listeners
  • DJs and Artists
    • Easy access to music
  • A&Rs
    • Underground talent search


Early Adopters

DJs and casual listeners are most likely to be our early adopters as they seek to access instant music that span over multiple platforms.

TruMusic Lean Canvas

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