Strengths


  • Providing the best travel deals, even before starting to shop
  • Insightful, data-driven research
  • Data sets that gather billions of flight and hotel prices
  • Informing users about price changes (e.g. when it fits their budget)
  • Comparing different options from all airlines
  • Saving user data to provide the best service in the future

Weaknesses


  • New in the market, more marketing efforts are needed
  • Small team of 10 people (not enough number of "Data Analysts")
  • Lack of different language skills; especially German and French
  • Mobile app version is not available yet

Opportunities


  • Big amount of time spent looking for flight deals (3.7 hours)
  • Current services are not personalized enough
  • No big competitor in terms of handling big data properly - untrusted services in the market
  • Happy users - positive reviews received in a short time period

Threats


  • Not enough funds for strong marketing campaigns
  • Usage of local travel agencies, therefore difficulty of getting the attention of these agencies to use Travelr
  • Airlines sending deals directly to their existing customer base
  • The difficulty of hiring international talent - visa sponsorships, etc. 
Exit