Competitive Analysis

Website Builders


Remember when building your own website would take hours? Thanks to websites like SquareSpace, Wix, and Weebly — that’s a thing of the past. Intuitive and professional-looking, it makes even the most clueless person’s website look as if they paid to have a professional design it. But, what about these works and what doesn’t? Use this opportunity to dissect these three competitors. It’s imperative to know the specs of each of these companies when it comes to designing your own website building service. 

Squarespace is a SaaS-based content management system (CMS) which is composed of a website builder, blogging platform and hosting service. The service allows individuals and businesses to create and maintain websites and blogs.

Weebly is a web-hosting service featuring a drag-and-drop website builder. As of August 2012, Weebly hosts over 20 million sites with a monthly rate of over 1 million unique visitors.

Wix.com is a cloud-based web development platform that allows users to create HTML5 web sites and mobile sites through the use of their online drag and drop tools.  

Description

Name: Squarespace

Location: New York, NY

Company Size: 500

Founded: 2004

Company Info

Name: Weebly

Location: San Francisco, CA

Company Size: 300

Founded: 2006

Name: Wix

Location: Tel Aviv, Israel

Company Size: 1,500

Founded:2006

Images
logo-squarespace
Images
logo-weebly
Images
logo-wix

On the web

Product

Images
img-squarespace
Images
img-weebly
Images
img-wix

Strengths & Weaknesses

SQUARESPACE

Strengths

  • What makes this service a top tool for addressing consumer needs?


  • What are some cutting-edge features?


  • Any novel capabilities that sets this company apart?


Weaknesses

  • What aspects of this company have room for growth?


  • What part(s) could be improved to strengthen services?

 

  • What elements have prompted feedback?

WEEBLY

Strengths

  • What makes this service a top tool for addressing consumer needs?


  • What are some cutting-edge features?


  • Any novel capabilities that sets this company apart?


Weaknesses

  • What aspects of this company have room for growth?


  • What part(s) could be improved to strengthen services?

 

  • What elements have prompted feedback?

WIX

Strengths

  • What makes this service a top tool for addressing consumer needs?


  • What are some cutting-edge features?


  • Any novel capabilities that sets this company apart?


Weaknesses

  • What aspects of this company have room for growth?


  • What part(s) could be improved to strengthen services?

 

  • What elements have prompted feedback?

Market Breakdown

Squarespace

Scale Chart

Budget

Premium

B2B

B2C

Retail

Ecommerce

Local

Global

Products

Service

Weebly

Scale Chart

Budget

Premium

B2B

B2C

Retail

Ecommerce

Local

Global

Products

Service

Wix

Scale Chart

Budget

Premium

B2B

B2C

Retail

Ecommerce

Local

Global

Products

Service

Credits

Photo by Pawel Czerwinski

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