Quarterly Marketing Roadmap
My Awesome Company
Q2 2020 | Last updated: DD.MM.YY
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Goals Overview
The marketing roadmap helps your team align your goals and actions you'll take to reach them. This template has been designed to show quarterly goals and tasks, but you can always adjust to fit your timeline. Add goals, tasks and due dates or notes to help your team visualize what's in progress, what's next and what's completed. Change status as you go and share the link to keep both your marketing team and management always in-the-know.
Content
Task List
0 out of 4 items completed
Research target audience
Due 5/1/20
Define 3 user personas
Define 3 user personas
Create content strategy
Due 5/1/20
Have team fill out this template
Have team fill out this template
Blog launch
Due 6/1/20
Newsletter launch
Due 7/1/20
Digital Marketing
Task List
0 out of 3 items completed
Keyword research
-
Setup dashboard & define KPIs
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Ad trials: FB, Twitter, Instagram
Due 7/1/20
Social Media
Task List
0 out of 3 items completed
Create social media calendar
Due 5/1/20
Fill out the social content calendar
Fill out the social content calendar
Build social repository
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Define best posting frequency and time
Keep track of a monthly social report
Branding
Task List
0 out of 4 items completed
Build landing page
Check out these editable examples
Define value proposition
Fill out the brand positioning canvas
Create targeted one-pagers
Waiting on target audience research
Create style guide
Due 6/1/20
Events & PR
Task List
0 out of 3 items completed
Create press kit
Due 5/1/20
Try this instructional template
Try this instructional template
Tech conference
7/1/20 - Need banner and business cards
Pitch webinar ideas to management
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Admin
Task List
0 out of 4 items completed
Marketing budget report
Due 5/1/20
Select digital marketing stack
Due 6/1/20
HIRE: Digital Marketing Manager
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HIRE: Content Creator
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